Website Landing Page

FunderBlu

UI/UX Designer — FinPR · 2025–2026

Managed the end-to-end design including UX research, wireframing, UI design, prototyping, and developer handoff. Created design systems and animated 3D hero banner assets.

Project Description

FunderBlu is a fintech/prop-trading brand that required a complete landing page experience, including UX research, wireframing, UI design, prototyping, and developer handoff. The project also included animated 3D hero assets to create a memorable first impression.

Process

  • 1

    Discovery sessions to define brand positioning and target trader personas.

  • 2

    UX research and competitor benchmarking in the fintech space.

  • 3

    Wireframing and information architecture for the landing narrative.

  • 4

    Visual design including custom 3D hero banner and motion concepts.

  • 5

    Interactive prototyping and design-system documentation for handoff.

Solution I Provide

  • End-to-end landing page design with cohesive brand storytelling.

  • Animated 3D hero assets to strengthen visual impact.

  • Modular design system with reusable components and tokens.

  • Clear developer handoff package with specs and assets.

Results

Stronger brand differentiation through custom 3D visuals.

Reduced design-to-dev friction with comprehensive handoff documentation.

Faster future page builds through a reusable component library.

More shots