Website Landing Page

MyFirstSkool

UI/UX Designer — Vertis Digital · 2024–2025

Redesigned the website into a modern, colorful, and engaging platform tailored to parents and children, focusing on intuitive navigation and brand alignment.

Live Site

Project Description

MyFirstSkool is a leading preschool brand under NTUC First Campus. The website redesign aimed to create a modern, colorful, and engaging platform for parents and children, with intuitive navigation and strong brand alignment.

Process

  • 1

    Research on parent needs and decision-making journeys.

  • 2

    Content audit and sitemap restructuring for clearer navigation.

  • 3

    Wireframing with a focus on accessibility and family-friendly UX.

  • 4

    Colorful, engaging UI design reflecting the brand's playful character.

  • 5

    Prototyping and design-system documentation for scale.

Solution I Provide

  • Parent-centric information architecture for programs, admissions, and locations.

  • Warm, engaging visuals that resonate with both parents and children.

  • Accessible design patterns for a wide range of users.

  • Responsive layouts for busy parents browsing on mobile devices.

Results

Improved content discoverability for program and admissions information.

Stronger brand connection through playful, consistent visuals.

Better mobile experience for parents researching on the go.

More shots